Thirty years of disciplined practice on the Lower North Shore. One methodology built on what actually works.
Thirty years on the Lower North Shore taught me one pattern more than any other: vendors get burned by the appraisal that wins the listing. The number sounds good when the agent walks out, the campaign launches, the conditioning begins six weeks in, and the vendor walks away from the sale feeling misled. After watching that pattern play out for decades, I built PSM. The point of it is simple — take opinion out of the appraisal, put evidence in its place, back the number from the start, and show the workings. PSM is the corrective the industry hasn't had. It's the version of this job I always wanted to do.
— David Howe, Partner Agent
Charles Tang is the engine room of Team Howe. He runs the technical side of the practice — the systems behind PSM, the buyer pipeline, the data underneath every appraisal — and he's usually the first voice a buyer hears. Where David is in the room with vendors, Charles is making sure the rest of the operation keeps pace. He's the reason the methodology runs reliably, week after week.
Charles was precise with facts and figures, and went above and beyond with both his level of communication and his care of our property. We attribute our successful sale to his persistence and negotiating skills.— Northbridge Seller
The number we call is the number we back. The appraisal that wins the listing is the appraisal that sells the house.
No conditioning down. No surprise reductions six weeks into a campaign. What you sign on for is what we run.
Straight conversations, before the listing and through the campaign. If we have to tell you something you don't want to hear, we will — early.
Every appraisal built on PSM. Every market read built on twenty suburbs tracked daily. No opinion offered without evidence behind it.